Financial Potential of Video Content Uncertain Says Research

January 16th, 2007 by pamela

While user generated content boomed in 2006, according to new research revenue will continue to be difficult to develop in 2007 according to new research from Screen Digest.

With sites such as YouTube leading the social media charge over the past year, it seems as the honeymoon period may be coming to an end, as Screen Digest suggests that while more than half of all video content will be user generated by 2010, finding a business model that will make them financially viable is a complicated matter.

According to Arash Amel, Screen Digest Senior Analyst and author of the report, “As yet…no one has found a way to make real money from the huge audiences who participate on these sites.”

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