Google Ad Revenue & Profits Soar
October 20th, 2006 by pamela
Following on from the truly sickening news that Google will pocket 25% of US ad spend this year, yes that is 25%, the company has announced that its third quarter profits have almost doubled. No wonder you might say.
For a total ad spend of $16 billion this year, Google is expected to hold on to $4 billion, an increase of 65% from last years figures. Yahoo is expected to gain £2.86 billion which, while it isn’t exactly small change, shows the enormous difference between the rival paid search giants. Yahoo is moving to improve revenues with the introduction of the new Panama system, but with figures like this, a neck and neck race isn’t likely.
With a net income of £390 million over the three months to the end of September, the company had a 92% increase for the same quarter in 2005.
Posted in Google |
October 20th, 2006 at 4:06 pm
With the revenue of thousands of advertisers now slashed from 15% down to very little, what do you expect was going to happen to their profits. It comes from having the lions share of the market.