Inside AdWords Tackles Trademark Policy

December 14th, 2006 by pamela

Google’s Adwords team is always fielding questions regarding trademarks and how trademarked terms are handled, and it’s something that we here at ambergreen are constantly dealing with too.  Now over at Inside Adwords they have attempted to tackle questions asked by trademark owners and advertisers trying to use their trademarks in ads or keyword lists.

In the first part of a two part series, some common questions asked by trademark owners are addressed, including how to prevent unauthorised advertisers from using trademarked terms in their ads, plus how to add authorised trademark users. 

 

Posted in Google, Paid Search |

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