Internet cuts commerce
February 1st, 2008 by Thomas
Damage to internet cables has left millions of people ‘offline’, it has been reported. An anchoring ship wrecked undersea connections between Egypt and Europe and at least one cable is reported to have been severed. “This cut has affected internet services in Egypt with a partial disruption of 70 per cent of the network nationwide,” the Egyptian Telecommunications Ministry told Reuters. The accident caused huge disruption in the Middle East and reminded industry of its need for reliable internet connections. Spending on internet advertising in the UK is predicted to pass £3 billion in 2008 despite recent international credit worries. Advertising budgets are often the first to suffer when firms are in financial difficulties, however, online marketing remains a growth industry and is not expected to struggle this year. Firms who are now concerned about the reliability of their connections could always use satellite broadband, which uses a dish for two-way uploading and downloading.
By monitoring the market environment Ambergreen can help you react to changes quickly - just ask us about our Integration Management Programme (IMP).
Posted in News |
