Mobile Search Takes a Leap as 3 Signs Next Gen Deals

November 17th, 2006 by pamela

Mobile operator 3 yesterday took steps towards revolutionising the slowly developing mobile internet market by generating revenues from customers subscribing to use advanced mobile services.

Subscribers will be offered free long distance phone calls and unlimited internet access from mobile devices for a monthly flat fee. X-series will be available to 3 customers from December and is likely to cost in the region of £10 to £15, although this is to be confirmed.

3 has signed a deals with Google, Skype and eBay among others to provide a range of services to subscribers, who will be able to access MSN instant messaging, eBay auctions, Windows Live Messenger and call any of the 136 million Skype subscribers around the world for free.

With 3 billion mobile phones worldwide, the war to win the mobile internet market seems as if it’s about to hot up.

According to 3’s finance director, Frank Sixt, mobile services have been too highly priced with too narrow a range of applications to make uptake attractive.

“Forcing people into a walled garden of services in a mobile broadband world is wrong. And it’s not acceptable to make choice so expensive that it’s no choice at all,” said Sixt.

Meg Whitman, eBay’s chief executive, called the deal a “key milestone” in the development of the mobile internet.

In addition to the mobile services offered, X-Series users will also be able to buy an additional gadget from Sling Media which will allow them to watch pictures from their home TV on their mobile device will anywhere in the world.

Posted in Mobile Search |

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