online market research

When it comes to starting a search marketing campaign, there is plenty of ground work to be done before any of the real hands on SEO begins. The online world is huge; there are billions of websites out there and you need to know who and what you are up against.

What you are up against might not be a competitor; if your site isn't up to scratch it may stop your business goals becoming a reality, no matter how much work you put into it.

Planning your search marketing strategy from the start helps you make the most of online marketing and gain the competitive advantage you need to succeed.

This is why ambergreen conducts thorough site, market and competitor audits before any other work is carried out, tailoring your search marketing strategy accordingly.

By exploring your website, brand and market thoroughly before any changes are made, ambergreen is able to spot specific trends, missed opportunities and gaps in the market, helping to pinpoint the best search marketing strategy for your site.