roi tracking

Search marketing is essentially all about return on investment. There isn't any point in throwing your marketing budget into a black hole, and with the trend for decreased marketing budgets continuing, there is a greater need to know exactly how it's being spent. At ambergreen getting great ROI is our focus.

Most of us don't have the time it takes to analyse the results of expensive tracking programs with complex metrics, and they can end up becoming an expensive mistake in both time and money.

At ambergreen we got bored of continually being offered perplexing analytics so we formed our own strategic partnership.

Lynchpin was devised to ensure that it does not take a technical genius to figure out what it is saying. Delivering comprehensive, revenue-focused marketing analysis in real time, Lynchpin is easy to understand.

Focussing on ROI, Lynchpin draws together the complete marketing mix to show where revenue was generated without the need for customisation, putting you in total control.

By applying marketing analysis and technical knowledge to Lynchpin data, ambergreen gives clients crystal clear metrics and recommendations on leveraging results to ensure maximum benefit.

To make sense of the who, why and what of web traffic, get easy answers from Lynchpin.